
The Science Behind Forming Better Habits, With Katy Milkman
Big Brains
00:00
Do You Have a Present Bias?
Present bias also afflicts us when it comes to the entertainment choices we make. One of the ways we can push back against our own bias toward the present is something katy calls temptation bundling. We've run two experiments, showing in different settings that giving people the insight to temptation bundle and giving them a free audio book can increase their exercise.
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