Proof to Product cover image

367 | This is Strategy with Seth Godin

Proof to Product

00:00

Building Product Relationships: The Art of Merchandising Strategy

This chapter highlights the critical role of strong relationships in securing shelf space for new products. It emphasizes the necessity for merchants to justify their decisions while encouraging strategies that start small and demonstrate effectiveness to engage customers and generate demand.

Transcript
Play full episode

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app