Perseverance and Strategy in Building a Personal Brand

Investing in my personal brand has been the best investment I’ve ever made in my career. So I wanted to find the perfect designer to give a personal branding masterclass and I think it’s Oliur.

He’s built a massive audience across YouTube, Instagram, Twitter, etc. and he shares his hard-earned knowledge in this episode:

• Oliur’s keys to growing on social media
• Different ways to create leverage in your career
• How he (accidentally) landed a billion-dollar client
• How you can get more confident putting yourself out there
• Specific ways to build meaningful connections with other designers
• What designers need to know to get better at marketing themselves
• a lot more

• Oliur cites James McDonald as an example of someone sharing their work
• Oliur’s iPhone presets and high income streams videos
• We talk about his friend Ali Abdaal (YouTuber, Podcaster, NYT bestseller)
• Jason Levin’s iMessage screenshot of Travis Scott performing
• I referenced Jack Butcher’s “this is pointless” graph
• Dan Petty’s “That Marker Pack”
• The old Audience Building course on Maven (RIP)
• Turkish designer Oguz (Oliur talked about the power of his aesthetic)
• Gabe Valdivia’s new app Almanac that he built with Cursor