4min chapter

This Week in Startups cover image

SaaS multiple compression, downturn outlook & advice for new VCs with Jason Lemkin of SaaStr | E1461

This Week in Startups

CHAPTER

The Importance of Focused Marketing

Sastia: If you're, if money is coming in the door very easily every 12 months, yeah, you don't need to watch every dollar in the store. And that it's really essentialism and getting focused. Sastia: We had a generation that's never lived through a downturn. 2008 was so scarring. The dot-com bubble was so scarred. Now we just got to slow down... Everything's going to take twice as long.

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