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S10E19: McKinsey Airline Industry Case Interview Example

Strategy Simplified

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The Importance of Macro Trends in Travel

In terms of price, I was thinking that if the competitors are selling at a greater price than what our client is selling and if they're also profitable. And then macro trends? Tell me about macro trends. What are you curious about? Understand more. One thing is, I know it's 2022 and travel hasn't picked up that much like how it used to be probably in the pre-pandemic level. So I was thinking if the demand there is enough and also how they have done over the years.

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