18 - Critical Non-Essentials
TRAP: The Real Adviser Podcast
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How to Give Your Clients a Good Experience
The Ritz Carlton Hotel Group founder Horst Schultze spoke at a riskalize conference in Boston. He said that to get your clients to know, like and trust you, you need to give them a really good experience. The company has no mahogany tables or dark colors; it's all bright colors. It is what we not wanted to be: A private bank can't ever look like a private bank.
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