
#25 - Marketing Engagement & Ads in The Metaverse, Responsible Usage & The Chinese Metaverse w/ Alvin Wang Graylin from HTC
Metavertising // Metaverse Marketing
00:00
The Impact of Virtual Reality on the Real World
We've had a ton of different partnerships across but we have our live arts program that works with the Louvre, Smithsonian and British Museum of Fine Arts. All these major museums have given us their artwork to put into virtual reality so that it can be accessible to anybody in the world. We came up with a Mona Lisa experience where the curator that managed the Mona Lisa painting spent six months with the developer that we worked with to build that experience. It's actually in some ways better than going to the Louvre because when you go to move your about 30 feet away from the painting you just get to take a picture with it here.
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