8min chapter

Banking Transformed with Jim Marous cover image

How Innovation Can Drive Growth in Lending

Banking Transformed with Jim Marous

CHAPTER

Navigating Innovation in Credit Unions

This chapter explores the challenges credit unions encounter while integrating new technologies and the role of innovation hubs. It also examines the potential of generative AI in lending, highlighting its benefits and limitations, as well as the importance of aligning organizational vision with practical implementation.

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