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Is It Enough?
If everybody tries to live in an ethical way, some people would make bigger difference than others. If you're high up the scale and you deliberately try to scale down to be more environmentally friendly then ordinary people won't buy it. And that is having a major effect on how corporations do their business consumas. It's very different from somebody who goes out proudly bragging coming home with the head of an elephant and endangered species which he's shot. How can they do it? I don't like that sort of thing.