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Ep202 – Josh Ball (Co-founder – Farmers Pick) on using tech to save 7 million kg of food waste
The Startup Playbook Podcast
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Fighting Food Waste: A Startup's Journey
This chapter follows the co-founder of an innovative food delivery service as they share their mission to reduce food waste by connecting consumers directly with farmers. It explores the challenges of changing perceptions around imperfect produce, highlighting the importance of storytelling and consumer education. The narrative emphasizes the dual nature of technology, the role of social media, and the personal growth experienced during the transition from traditional employment to the startup world.
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