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Softbank: Twilight of an Empire

The Generalist

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The Richest Man in the World

SoftBank founder Masayoshi was once the richest man in the world. Sun lost an estimated $70 billion in net worth, a drop that has been called the greatest loss any human has ever suffered financially. A source with deep knowledge of SoftBank and its founder notes Masa's eerie indifference to others. This weakness has caused Sun countless cultural and organizational challenges.

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