5min chapter

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A Financial Goals Master List (n=310) (EP.223)

The Rational Reminder Podcast

CHAPTER

The Importance of Objectives in Financial Planning

People aren't very good at generating a comprehensive set of the objectives that are important to them. In financial planning, I think this is a pretty significant impediment for people who are giving financial advice or likewise for somebody who's trying to make a financial decision on their own without financial advice. A Morningstar study found 26% of participants changed their top goal after seeing the master list in goal setting. So if you sit down and build a financial plan around a set of objectives that are incomplete, you may be making yourself worse off.

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