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How Scarcity Influences What You Buy & How Social Media Clouds Your Perception

Something You Should Know

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Is There a Way to Tell When Something Is Unavailable?

Our brains are hardwired to overcome any type of scarcity. So something is all of a sudden, we can't get it, or it's a little bit harder for us to. Then our brain kicks into high gear. And that actually dates back to early mankind when people were trying to survive and there were scarce resources.

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