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How to Sell a Business | Ep 385
The Game w/ Alex Hormozi
Getting the Timing Wrong
A lot of times people don't really have an acquisition process for getting new customers, they just kind of come their way. Getting the timing wrong is a huge issue and a lot of people sell too late. The vast majority of businesses get sold in private deals for like one X, two X it's because they're not really reliable or repeatable.
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