Social Media Marketing Podcast cover image

Getting Started With GA4: A Practical Approach

Social Media Marketing Podcast

CHAPTER

How to Use GA4 to Track Your eCommerce Conversions

A lot of these third-party tools kind of automate this for you so that if you use, let's say, WooCommerce or Shopify, you just put it in there and it kind of automatically does everything behind the scenes. But yeah, eCommerce is the one that's a little bit tricky because it's so CMS dependent. If you're using a WordPress site, what your plugin is? That's my number one nominee for what's really actually practically functional.

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