Speaking Identity: Influencing Behavior through Positive Reinforcement

The human mind is extremely receptive to positive reinforcement. By telling someone that they embody the traits that you find desirable, they will try to fulfill that identity because you've associated it with good behaviour.

This is an incredible tool when it comes to getting women to lean into the behaviours that you like, while avoiding the ones you dislike.

Sound complicated? Don't worry, in today's episode Mark breaks down this process in detail and provides plenty of examples so you can implement Speaking Identity into your repertoire of attraction building techniques.

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