Copy This PERFECT Digital Marketing Strategy in 2025
The Digital Marketing Podcast by Exposure Ninja
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Navigating AI's Impact on Digital Marketing
This chapter explores the shifts in digital marketing dynamics due to privacy concerns and user behavior towards AI technologies. It examines the implications of AI on search intent and the evolving nature of paid advertising, stressing the need for brands to adapt their strategies in light of changing consumer interactions. Additionally, the discussion highlights challenges in click-through rates and the importance of SEO amidst rising costs in a competitive landscape.
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