Ep 04 – Personal Brand
The Art of Network Engineering
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The Importance of a USP
In advertising, it's all about the brand. What is this product or service? What is this personality? What does it mean to people? And everything starts from something called a USP, the unique selling proposition. But if you can figure out what makes you unique and then build your brand quote unquote from there, I don't exactly know what makes me unique.
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