Do You Think Social Media Can Be a Distraction?

The benefit of having players on social media is huge. I think the benefit from a publicity and marketing standpoint is amazing. It can be double edged if the players aren't mature enough to realize that it's there as a vehicle to improve their, how well known they may be or what their views are. The pendulum, as we sit here, is swinging. We have individuals now who are building personal brands at times that can rival that of the team. And that's just, that's the way it is. You see caddy things between players.