How Jay Gilbert built his influential music industry newsletter
The Business of Content with Simon Owens
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How Has Your Music Consulting Company Developed Over Time?
We started off with people that we had long-term relationships with, like Doc McGee, who manages Kiss. And what we found really quickly is we could actually act as the label for some of his acts, which we did. We would outsource a publicist. If we wanted to do an online marketing campaign, we could trigger that online marketing campaign. It's kind of how it's evolved over time. But I think where we do our best work is either with, let's say someone is acquiring a catalog. Well, now what do I do with that? You know, by looking at projections from Goldman Sachs or Mark Mulligan from Media, I kind of got a sense of
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