S2 E19 - B2B Buying Has Changed, Your Marketing Should Too
Stacking Growth | The B2B Marketing Podcast
00:00
Capturing Demand Is More Complex Than Cantering Demand
"Crag demand is five ex more complex and expensive than cantering demand. We've gone from vero to one milliona simply through through cantering deman, then crisk," he says. "If all you do is create mand and you don't have a mechanism to capture it, good luck." 'The people that create demand are going to win,' the CEO adds.
Transcript
Play full episode
