3min chapter

Marketing Against The Grain cover image

The Future Of Content In An A.I. World (#118)

Marketing Against The Grain

CHAPTER

How to Use AI to Increase Conversion Rates

AI is going to be much better at helping you convert more of your prospects into customers than it is for you driving distribution. The most successful companies are going to use AI the short term to drastically increase their conversion rates. But while they are doing that, they're going to invest in distribution and community building. We'll be back on future episodes with more on this topic.

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