The Value Creation Mechanisms of a Digital Platform

We see a two big value on creating mechanisms. The first one is transaction. So when you're thinking of Airbnb of Uber. And they foster economies of scale for the platform owner because I mean it's very easy to get new standardized products like an Airbnb hotel on the platform. It's very systemized. On the other hand, you have the so called super modularity. More apps make the whole app store more valuable. This is effectively on the concept of digital platforms. They extend the space usually you have in physical marketplaces, and digital ones you can basically extended without any limits. Basically, there are limits because you don't have endless capacity. But then again, I mean,