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Needle in the Hay Sense-Making - Drs. M.S. DeLay & A.V. Bendebury DSPod #267

The DemystifySci Podcast

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The Dynamics of Brand Promotion and Influencer Culture

This chapter examines the strategies of multinational corporations in brand promotion, focusing on the advantages of having fewer prominent representatives. It also delves into the challenges of algorithmic promotion on platforms like YouTube and its impact on brand visibility and public perception.

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