Steve Krug's "Don't make me think by Steve Krug" is about user experience. The author says he initially had a chip on his shoulder when he heard about usability. But then he read the book and said, okay, now this makes sense. And it changed how I understood what I do. He thinks as media providers become media creators, we'll see more of that.
Don’t miss Part I of this unforgettable interview. Jeffrey Zeldman inspires us to not underestimate our users by always testing our assumptions–because we’re often wrong. He reminds us of the tremendous value of writing and synthesizing our thoughts. He teaches us to never underrate our gut instincts. He also encourages us to stay enchanted in […]