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The Perfect Video Formula for Short Form Content That Converts With Mo Ismail

The Mind Of George Show

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How to Be Polite in Video

The hook is the first three to five seconds of data that the end consumer receives from your video. The attention getters should be something that evokes tension in the audience where they are seeking a solution. So when we know that those are the two primary modes that somebody is watching content in, we have to appease that mode. When you save someone time in capturing their attention, they actually admire you without all the pleasantries that took you 15 seconds.

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