12min chapter

"Request for Startups" with Erik Torenberg cover image

Building Data Companies: People, Places, Org, Products with Auren Hoffman

"Request for Startups" with Erik Torenberg

CHAPTER

The Importance and Challenges of Building a Data Business

This chapter discusses the importance of market share in declining Customer Acquisition Costs (CAC) and the drawbacks of reselling data. It introduces a taxonomy of data businesses and emphasizes the need for specialization. The chapter also explores the challenges of building a data business and the potential pivot to becoming an application.

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