The Human Risk Podcast cover image

Gerald Ashley on Uncertainty & how it impacts our decision-making

The Human Risk Podcast

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The Wisdom of the Crowds

There's an argument that says actually the reason some of these things bubble up to the surface is because it's part of a bigger thing. So you put a hashtag out there, you probably don't know at the time what impact that's going to have. We just do not remember who got the bronze medal in anything in the 2012 Olympics. But we dismiss them or we forget them. And so that is that's an element of becoming viral.

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