Activating Insights Through Workshop Facilitation

One of the best ways to get people to take action is not only writing these compelling insights, but also going a step further and activating them. So bringing in insights that you found and running something like an ideation workshop where you're taking your insights and creating solutions for those insights. And that's also how you get into a really nice flow of user research, you know, so you're doing generative research,. You're getting these insights, you're bringing them into an ideation workshops, you're creating solutions based on that - all parts of the product development process.