Introduction

This week Jack Chambers Ward talks with John Iwoasor about how to write content that satisfies Google's double EAT guidelines. He also dives into some fallout from the recent broad core update, which just happened and is still rolling out at time of recording. Finally enough we've seen a lot of volatility with the dictionary sites that have happened over the last few updates or so. We're reviewing the gains and losses in their VI looking at their visibility index and seeing what the biggest shifts are.