Is Your Strategy Full of Choices?

Yankee: Most marketing clients are not people who are passionate about business. He says there's just no choiceuness now, i'm not a huge fan of american words. If you want a decent marketing strategy,. you need to just answer three questions and produce something simple at the end t which you have to have in order for it to be clear. Positioning is if you had three main cells in the target customer's head and you could drop in a word or a phrase or a concerpt, what would it be?