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#217 - Why Direct-to-Consumer Companies Are Awesome to Own
My First Million
Do You Go Wide or Go Deep?
Crisaka: Most people go wide, I go deep. In termso in terms of your strategy with people, so what what is wide? Wide means you have a lot of light connections, loose ties and acquaintances. Going deep is the exact opposite. It's having a group of ten or less people that you're like, ok, i would go to goes to war for you, and you would go to war for me.
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