Everything Your Brand Needs To Know About Augmented Reality With Zappar’s CEO, Caspar Thykier
Marketing Trends
00:00
How Do You See the Future of Mixed Reality?
Within zappa, we have three different business units. Thende crate the world's most affordable six doff i ratiad so and having those different elements provide us that sort of breadth and depth in terms of how someone might want to think about using ar,. dependent on what their need is. It's something that could be used by every department, but doesn't necessary land in any single one. And then it's always ok, well, who is the owner of this technology, and therefore, whose budget does it sit under? Hay: People pretend to get fixated about brands, but actuallyy need to concentrate on people. We just came in when totally see how a camera
Transcript
Play full episode
