Ep. 359 | ABM 2.0: The New Wave
OnBase: Smashing Sales and Marketing Misalignments
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Introduction
Shashank Salunkay is head of ABM and Performance Marketing at LTI. He's been working in the digital marketing domain for more than 13 years. For the last six years, he has been focusing on solving the B2B marketing challenges with ABM and Martec. Shashank: "We should speak our customers' language, plus we should also speak their respect"
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