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Female Founders: Trenna Probert: From concierge to fintech start-up founder

How I Made It

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How to Get the Best From a Woman About Her Business

"Women communicate differently than men," she says. "If you want to get the best from a woman about her business... You likely won't understand, because women typically create solutions to problems they know and understand" She adds: 'This is the biggest freaking arbitrage opportunity out there. Nobody's investing in us. Get amongst it'

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