3min chapter

The Irrational Mind | With Kristen Berman cover image

How Does Netflix Get Us To Binge Watch?

The Irrational Mind | With Kristen Berman

CHAPTER

Is the New Elger Othem Working?

When nutflicks changes the elgarithm, there's a small bump downwards in engagement. The theory behind this would be that people don't like change. So you can't actually measure if the elger othem is working or not right away. You have to wait until people adjust to it in order to see if the new elger of them has actually increased watch time, retention or engagement. For those five years i was in that flix, most of our testing was with new members. And then when we made big changes, like price testing and price changes, the main thing we learned was to over communicate.

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