5min chapter

Disrupt Yourself Podcast with Whitney Johnson cover image

268 Roger Martin: The Single Worst Thing You Can Say to an Employee

Disrupt Yourself Podcast with Whitney Johnson

CHAPTER

Innovation

i'm a slow learner and these things go in the back of my mind. But i would be much better off if they focused as much time on designing interventionit. That's what architects write, you know, when they try to create a brilliant new building, it never gets built. The number one complained by innovators is that they don't invest enough time in saying, this is innovative. This means it's new and different, that means it will be scary. Some how do i have to bring those people along in the process so that when we get to a wonderful artifact, they'll be inclined to say yes.

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