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#17: How to Put Your Sales Funnel Into Action

Marketing Made Simple

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How to Create a Sales Email Sequence

The first four meetings are about identifying the product, setting your goals and then creating those pieces of collateral. Then in meeting number four, you're going to determine what is the lead generator that is going to be on the landing page of your website or that you'll do ads to get people to down load or engage with. The fifth meeting is content refinement. You want to just look at everything altogether and say, did we talk enough about the customers problem? Did we position ourselves as the guide? Did we give them a clear plan?"

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