There was an assumption that like, you know, people buying more and more of their overall purchasing for life online was something that was only going to go up over time. And I think that what we've seen since the pandemic ended is just like sort of a repudiation of that. The return rate at brick and mortar retail is across categories generally does not exceed like eight or nine percent. So you've got to find ways as a retail to sort of temper that behavior which involves moving some of the burden of retail shortcomings onto the consumer.
Paris Marx is joined by Amanda Mull to discuss the history of consumerism and where ecommerce goes in the next few years as interest rates rise and its market share stalls.
Amanda Mull is a staff writer at The Atlantic, where she writes the Material World column. She’s also a shop steward at The Atlantic Union. Follow Amanda on Twitter at @amandamull.
Tech Won’t Save Us offers a critical perspective on tech, its worldview, and wider society with the goal of inspiring people to demand better tech and a better world. Follow the podcast (@techwontsaveus) and host Paris Marx (@parismarx) on Twitter, and support the show on Patreon.
The podcast is produced by Eric Wickham and part of the Harbinger Media Network.
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