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E30: Drew Ruana Part 1: Megatron, grading, career plans and Reddit

The Careless Talk Climbing Podcast

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Having a Company Friendly Personality Is a Must

In order to be a company friendly personality, you've got to fit into the right boxes. Not being strongly opinionated is probably quite good for that. I don't know how it is in the UK, but at least here, there's this kind of like, shift where non climbing brands are starting to get kind of interested in climbing. It's hard for companies to maybe determine the value of a character being relatable over someone who is just tawing the world doing mad stuff and probably has more followers even than the non- such a hard currency,. which is kind of no idea, maybe.

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