Introduction

Mindless Eating - by Brian Wansink

'Why we eat more than we think'

Every single one of us largely eats because of what's around us. We overeat not because of hunger, but because of our family and friends, packages and plates, names and numbers, labels and lights, colours and candles, shapes and smells, distractions and distances, cupboards and containers. All we need is a few daily decisions to be shifted in the right direction to reduce our daily calories. This book is about re-engineering your environment and life so you can eat without guilt and without gaining weight, and without the need for willpower.

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