How to Scale a Profitable Facebook Ad Campaign

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There are three key elements for both the creation and for the scaling of profitable Facebook ad campaigns. These come down to the three campaigns that we set up on every client account we work with regardless of their current business size. The first one is perhaps the most important just because it can be applied even if you don't even have your first customeryour first client. It's a remarketing or a retargeting campaign showing ads to people that have already interacted with you in some way but then haven't given you money yet.

Lucas is a college student that's been into digital marketing since he was 15. Today, he manages over $50,000 in ad spend for clients, after teaching himself Facebook Ads through YouTube.

Top 3 Value Bombs:

1. All you need is a skill and a client to pay you for that skill.

2. Start charging pennies to get started, THEN value yourself correctly.

3. Never undervalue your services. Base your price on the size and magnitude of the problem that you solve.

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