The analyst defaults to well let me explain to you that Facebook's kind of a walled garden and we can't get this. The eyes are going to glaze over it sounds like oh the analyst is trying to make things complicated, he says. He suggests back to communication and soft skills and Michael runs a victory lap. "I'm already feeling it I've already had the train is headed into the station"
Do analysts make things more complicated than they need to be, or is the data representing a complex world, so that is just the nature of the beast? Or is it both? Stakeholders yearn for simple answers to simple questions, but the road to delivering meaningful results seems paved with potholes of statistical complexity, data nuances, and messy tooling. What is a business to do? Frederik Werner from DHL joined Michael and Tim for a discussion that definitively determined that, well, the topic is…complicated! For complete show notes, including links to items mentioned in this episode and a transcript of the show, visit the show page.