Consumer VC: Venture Capital I B2C Startups I Commerce | Early-Stage Investing I Brands cover image

Ty Haney (Outdoor Voices, Joggy, TYB) - Why she left Outdoor Voices, how brands can leverage crypto, and creating a CBD line

Consumer VC: Venture Capital I B2C Startups I Commerce | Early-Stage Investing I Brands

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The Alchemist Is a Must Read

Ty: I spent way too much time trying to find the perfect person in each case thinking like it all it's all about the team which it is but there's really really capable fantastic people that just need to have a you know spike in one area and then find five to seven of them. The toolkit acts as a coordinating mechanism for whatever value valuable actions the brand things valuable um and we have an emphasis on things like events, Ty says. We're gonna have coke and pepsy living there how does that again kind of tied to just what instinctually I know helps build community the offline piece is super important so really the toolkitActs as a coordinating mechanisms for whatever value

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