3min chapter

This is Product Management cover image

266 Generosity is Product Management

This is Product Management

CHAPTER

The Digital Daff Donor Advised Fund

A daff is a financial giving tool that has been round for ninety years. We re imagined the donortis fund as a digiral product offered by the bank, fully integrated into the banking experience and accessible to all. The beauty of this digital daff donor advised fund, which you could simply imagine and describe as a charitable savings account would be that now everyone can make an impact.

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