Professional services is simultaneously one of most difficult and attractive opportunities to disrupt today. On one end of the spectrum you have large consulting firms like McKinsey and on the opposite side you have freelance platforms like Upwork. But the middle hasn’t really been fulfilled. And with more companies in the middle being startups/technology businesses, the void has never been larger.

So this week I chatted with Chris Bakke, Founder and CEO of Laskie on how he’s thinking through the future of professional services. Chris sold his previous company to Indeed and was Head of Product where he led a suite of products that helped 250M+ find their next job.

In this conversation Chris and I unpacked the professional services landscape, specific opportunities that can create the highest impact and some of the misnomers/myths of this market.