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The New Gold Rush (Ep. 8)

Gamecraft

CHAPTER

Ultima Online vs World of Warcraft

In the parlance of virtual economies, this phenomenon is called real money trade or RMT. It's been a problem for virtual economy design since the very beginning. Pay to win is one of these things that in game design really does sort of put a half-life on your game. The moment that you introduce any pay to win mechanics, players become immediately skeptical and ultimately can just lead to your game just die.

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