The original producer of founder's journal, oswin, applied for the show by doing free work. He created an entire morning brew from scratch and then asked if he could have a conversation with us. The final special interview process is actually more recent. Hire at morning brew, someone who is a senior leader at the company. And basically what this person did was they created an entire road map of what they wanted to do over the next six to 12 months before ever becoming full time in the company.