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2024 Benchmarks, Lowballing SSPs, NYT Ad Revenue Down, & More

Sounds Profitable

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Promising Indications for Podcasting, Declining Ad Revenue for NYT, Cost Cutting Measures by Warner Music, UMG's Impact on TikTok

This chapter discusses the positive indications in podcasting and the decline in ad revenue for The New York Times. It also covers cost-cutting measures by Warner Music and the contract negotiation breakdown between Universal Music Group and TikTok.

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