The Eco Well podcast cover image

Truth in Beauty - Surfactants Edition! World Surfactants Conference Panel Replay

The Eco Well podcast

00:00

Communicating Science Amid Misinformation

This chapter explores the complexities of conveying scientific information to the public, particularly through social media where distortions arise. It examines the impact of consumer demand for 'free-from' claims on market behavior and how it leads to misconceptions among purchasers. The discussion highlights the need for a cultural shift in the industry to promote genuine understanding over profit-driven marketing strategies.

Transcript
Play full episode

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app